Brand identity and strategy
- Developing brand language
- Crafting or updating visual identities
- Positioning organizations for success
Coalition, connection and network building
- Forging strategic partnerships
- Planning convenings
- Sustaining networks
Combating disinformation
- Conducting research
- Developing media strategy
- Creating compelling messages
Communication planning
- Conducting audience research
- Developing goals and tactics
- Creating compelling messaging
Crisis communication
- Conducting rapid response
- Monitoring social media sentiment
- Developing effective messaging
Digital strategy
- Crafting social media strategies
- Planning and executing website strategy
- Executing paid and organic campaigns
Ethical and visual storytelling
- Cultivating a storytelling culture
- Fostering empowerment through stories
- Gathering and developing stories collaboratively
Frame, narrative and message development
- Crafting effective messages
- Researching and developing strategic frames
- Researching and developing winning narratives
Media relations
- Developing outreach strategies
- Training messengers
- Pitching to break through the noise
Policymaker engagement
- Cultivating effective outreach
- Developing messages that stick
- Supporting implementation
Communication resources
Getting started? Give us a call or check out these tools designed to help you develop winning strategies.
- Communication planning: Smart Chart 3.0
- Messages that stick: Discovering the Activation Point
- Crisis communication: Smart Plan
- Internal communication: Smart Scan
Partners for change
We don’t believe in cookie-cutter solutions. The greatest impact comes from tailored, well-planned strategies. With a wide array of communication services, ranging from storytelling to messaging to research and analysis on your issues, Spitfire starts from the ground up and creates a plan that’s specific to your needs. It's how we’ve helped hundreds of clients make their goals a reality – and it’s how we’ll work with you to achieve yours.
Think of us as your rapid-response team of experts, available as much or as little as you want. Need to learn how to communicate with the media about your issues? We have you covered. Struggling to refresh your organization’s brand? We can help. Trying to create a comprehensive communication plan that will help you advance your issue? Give us a call.
Insights on our blog
Don’t Take the Opposition’s Bait: Focus on Creating Conversations We Want to Have.
I recently wrote in a blog post that to have no-regrets communication, social justice leaders should not take the opposition’s bait. That is a good...
No-Regrets Communication
It is my birthday, and I realize I’ve worked with leaders for causes and social movements for 32 years. Just writing that gives me pause. That’s a lot...
Guidance for the New Twitter Reality: Community, Security and Quality
For organizations and advocates fighting for rights, privacy and justice, the Twitter takeover and subsequent layoffs of teams dedicated to...
Plan Against Panic: Navigating a Crisis with Strategic Communications
I’m glad that I did not prepare - said no one, ever. A crisis can creep up on you or hit you hard when you’re least expecting it, forcing you away...
