Spitfire Strategies

Posts Tagged ‘#PlanningToWin’

Shifting Attitudes Create Watershed Moments for Animals

Last week, SeaWorld’s announcement that it would end all orca breeding flooded social media feeds and news sites. It also signaled a game-changing victory for the animal protection movement. Many say strong criticism stemming from the documentary Blackfish made SeaWorld’s decision inevitable. The 2013 film spotlights Tilikum, a SeaWorld orca… (read more)

Three Questions to a Rock Solid Campaign Plan

Whether your organization is aiming for a policy win, wants to get people to change their behavior, or hopes to influence corporate actions, chances are you will need some savvy campaign planning to help you get there. Every good campaign plan starts with a few tough questions: What does victory… (read more)

“This has been a tremendous eye opener. It shows us how to pull the aspects of communications skills, from the message, to the audience. It forced us to identify our strengths and our weaknesses in an effort to become more strategic in how we prepare our messages and communicate them.”

- Training Participant

Building Movements Through Art, Communication and Advocacy

Claire de Leon

By Claire de Leon
Director

Power is invisible. That’s part of what makes it tricky to dismantle. Audre Lorde asks us, “What are the words you do not yet have?” – a rallying cry to move from silence to speaking the truth of our experiences. For me, art across time and mediums has played a… (read more)

Many of your Black co-workers and friends are not okay right now: Here’s what you can do

Inga Skippings

By Inga Skippings
Chief Engagement Officer

Many of my white friends and colleagues reached out over the past week to check in on me. They saw George Floyd die pinned beneath Minneapolis police officers’ knees and read how the Louisville police used a no-knock warrant to execute Breonna Taylor. They saw Ahmaud Arbery’s killers arrested only… (read more)

In a Time of Scarcity, We Need Narratives of Abundance

Caroline Gasparini

By Caroline Gasparini
Account Coordinator

As the COVID-19 pandemic continues to spread, people are feeling a lot of emotions right now, all at once. There is uncertainty in our day-to-day lives, concern over the future and fear for the health, safety and livelihood of our families, friends, neighbors and selves. It’s easy to become overwhelmed… (read more)

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