Spitfire Strategies

Posts Tagged ‘#AndACTION’

How Late-Night Talk Show Hosts Might Be the Activists America Needs Right Now

Late-night television programs are remarkably successful pushing policy issues into mainstream conversation – sometimes even better than traditional broadcast news. However, what’s really remarkable is that organizations rarely take advantage of this opportunity to promote their issues. Shows like Samantha Bee’s Full Frontal and John Oliver’s Last Week Tonight use… (read more)

It’s Okay If You Don’t Like “This Is Us,” But It’s Important to Know Your Audience Might

Here’s the thing: People love movies and TV shows. Even if you limit your intake of pop culture to nibbling NPR and the New Yorker, know that others – including untapped target audiences you may desperately attempt to reach – are feasting more broadly. In fact, according to recent research… (read more)

Pop Culture as a Powerful Force for Narrative Change

Kristen Grimm

By Kristen Grimm
President

New pop culture tools and resources let groups start important conversations around issue-oriented film and television storylines Reposted from Change Agent, the biannual publication of The Communications Network. We all tell ourselves stories. There’s a story of how each workday goes—psychologists call these behavioral scripts—and there are larger narratives we… (read more)

Social change + pop culture = Spitfire’s AndACTION

Kristen Grimm

By Kristen Grimm
President

I have three pieces of good news. 1) You can now claim binge-watching is an essential part of your day job, 2) The expert opinion and proof that connecting your issues to pop culture is not only fun but a very strategic move is now at your fingertips for free,… (read more)

“This has been a tremendous eye opener. It shows us how to pull the aspects of communications skills, from the message, to the audience. It forced us to identify our strengths and our weaknesses in an effort to become more strategic in how we prepare our messages and communicate them.”

- Training Participant

Decolonizing Narratives and Communicating Justice: Spitfire at ComNet19

Mike Carter-Conneen

By Mike Carter-Conneen
Director

  At the Communications Network Annual Conference in Austin, Texas, Spitfire Strategies was proud to host a breakout session called “Decolonizing Narratives: Authentic Messaging, Ceding Control and Reckoning with Reality.” The panel, moderated by Spitfire Director Nima Shirazi, explored the blind spots of communication professionals, the problematic choices we can… (read more)

Spitfire’s 17th Season: Leading an Evolution

Kristen Grimm

By Kristen Grimm
President

  2002. It was a big year. George W. Bush came up with the term “Axis of Evil.” Serena Williams won her first single’s title at Wimbledon. American Idol premiered and MTV unleashed “The Osbournes” reality show. I also started my own reality series – Spitfire Strategies. It is in… (read more)

Making Your Pitches Count: Tips for Top-Notch Media Pitching Part Three

Hannah Ross

By Hannah Ross
Senior Account Executive

  Communication professionals are no strangers to the challenges that journalists are facing today, from the demands of the 24-hour news cycle to budget shortfalls and understaffed newsrooms. We respect them for their tenacity and commitment to uncovering the truth, and we value being able to build relationships with them… (read more)

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