Spitfire Strategies

Campaigns
Campaigns

We’ll help you structure and manage your campaign, from the planning meeting to the victory party.

At Spitfire, we’ve led dozens of campaigns, and we’ve uncovered the critical steps that can transform bright ideas into big change. We work hand-in-hand to guide you through every stage of campaign planning, from defining victory and charting your course to creating your theory of influence and measuring success.

We will also help you implement a winning campaign, whether that means bringing together a diverse coalition of groups working toward a common goal, conducting research or opinion polling, mobilizing your grassroots reach, crafting impactful messaging or executing smart press and social media strategies. We’ve managed a variety of tough campaigns – from fighting to get healthier food in school cafeterias to supporting environmental restoration along the Gulf Coast – so we know how to assess your strengths and challenges and provide capacity wherever you need it.

As your partner in campaign planning and management, Spitfire will help you change minds, shift policy and move the needle on the issues that matter most to you.

 Services:

  • Strategic planning
  • Campaign management
  • Opposition containment
  • Coalition coordination
  • Campaign communications and messaging
  • Paid and earned media strategy
  • Social media campaigns

 

 

Planning

To get your campaign started, we’ll help you research the current landscape, identify your champions, create a concept that will resonate with your audiences and set achievable goals. Our Just Enough Planning Guide™ will take you through the steps to build a strategic plan.

Opposition containment

It’s important to understand how to face opposition. We’ll help you identify who your opposition is, what they are saying and how you can best respond to mitigate backlash and reinforce your own messages.

Execution

Whether coordinating an event, reaching out to the press or building a website, we can help you perform the tasks necessary to build your campaign.

Running coalitions

We help organizations come together to push their common issues forward. To facilitate a coordinated effort, we will hold conference calls, lead in-person meetings, streamline coalition communication, help assign tasks and assist in guiding a collective strategy.

An E.D.’s Guide to Essential Strategic Communication Know-How, Compliments of Spitfire’s Executive Leadership Program

Kristen Grimm

By Kristen Grimm
President

  I’ve been working with a number of new executive directors this past year. After years of hard work, or in some instances, after waking up from a dream about a new organization that MUST exist, these people found themselves with all eyes on them. From the moment they updated… (read more)

In 2019, Look for Opportunities You Might Have Missed This Year

Kristen Grimm

By Kristen Grimm
President

People often ask me: What is one thing we can do better to use communications more strategically? Easy answer: Never miss opportunities to use the communications you’re already doing to your greatest advantage. As you go into 2019, put this on your to-do list. You won’t regret it. Here’s a… (read more)

COAL + ICE: Overcoming Barriers to Spark Climate Action

AnaChristina Arana

By AnaChristina Arana
Account Coordinator

  “One of the key messages that comes out very strongly from the [IPCC] report is that we are already seeing the consequences of 1°C of global warming through more extreme weather, rising sea levels and diminishing Arctic sea ice, among other changes,” said Panmao Zhai, Co-Chair of IPCC Working… (read more)

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