Spitfire Strategies

Archive for the ‘Tips’ Category

Communicating During a Crisis

Erin B. Hart

By Erin B. Hart
Chief Innovation Officer

Expressions of caring connect us in our shared humanity during challenging times. We are navigating similar, and very personal challenges, as we manage our lives around the spread of COVID-19. Many of Spitfire’s trusted partners are working with us to determine if they should address the pandemic and, if so,… (read more)

A Good Time to Get Good at Virtual Meetings

Kristen Grimm

By Kristen Grimm
President

Whether you find yourself running more remote teams or are looking to responsibly react to containing pandemics, being good at virtual meetings isn’t just a valuable skill – it’s an essential one. Since I’m often asked to run strategic sessions, I’m sharing the tips I have learned over the years… (read more)

Anticipating (Rather than Dreading) the Future

Kristen Grimm

By Kristen Grimm
President

I recently attended an unconference in Peekskill, New York at a maker space. With the help of a very astute curator, we did indeed plan an interesting day where I learned about fusion, getting the most reluctant people to vote, and participating in the circular economy where we figure out… (read more)

Making Your Pitches Count: Tips for Top-Notch Media Pitching Part Three

Hannah Ross

By Hannah Ross
Senior Account Executive

  Communication professionals are no strangers to the challenges that journalists are facing today, from the demands of the 24-hour news cycle to budget shortfalls and understaffed newsrooms. We respect them for their tenacity and commitment to uncovering the truth, and we value being able to build relationships with them… (read more)

Getting Your Story Covered: Tips for Top-Notch Media Pitching Part Two

Mike Carter-Conneen

By Mike Carter-Conneen
Director

  In the first installment of this two-part series, I shared some insights from my years working in TV news and media relations, focusing on the best methods to get your pitches seen by reporters. In this part, I review some strategies for increasing the odds those reporters will actually… (read more)

Getting Your Pitch Seen: Tips for Top-Notch Media Pitching Part One

Mike Carter-Conneen

By Mike Carter-Conneen
Director

  Anyone who’s ever made a pitch to the media — in any medium — knows it’s a big, competitive world out there. Every day, reporters field hundreds of requests for their attention. Like any other human being, they only have so much capacity. Before I joined Spitfire, I spent… (read more)

The Words We Use Matter

Kerry Leslie

By Kerry Leslie
Director

  We’ve likely all done it. Spent 15 minutes crafting one sentence. Kicked ourselves for coming up with the perfect retort that would leave our audience speechless after the fact. Or had a full staff discussion about whether to use the word equity or equality in our new vision statement…. (read more)

Top 6 Reasons Communications Won the Day on Healthcare

We’ve basked in the glow of victory now for a couple of weeks, savoring the sweet win of repeal and replace’s resounding defeat (for now, at least). The congratulatory emails full of thanks and pats on the back flooded our in-boxes and dominated news headlines. Now we’re in that sweet… (read more)

How Late-Night Talk Show Hosts Might Be the Activists America Needs Right Now

Late-night television programs are remarkably successful pushing policy issues into mainstream conversation – sometimes even better than traditional broadcast news. However, what’s really remarkable is that organizations rarely take advantage of this opportunity to promote their issues. Shows like Samantha Bee’s Full Frontal and John Oliver’s Last Week Tonight use… (read more)

Nine Things NOT to Say During Your Next Presentation

Kristen Grimm

By Kristen Grimm
President

I’ve been to a lot of gatherings lately. Some speakers made me jump to my feet and beg for an encore. Seriously. Others lost the epic battle for my attention to my iPhone. At Spitfire, I’ve prepped speakers for TED, Aspen Ideas Festival, Ignite Talks, large keynote addresses and critical… (read more)

“This has been a tremendous eye opener. It shows us how to pull the aspects of communications skills, from the message, to the audience. It forced us to identify our strengths and our weaknesses in an effort to become more strategic in how we prepare our messages and communicate them.”

- Training Participant

Communicating During a Crisis

Erin B. Hart

By Erin B. Hart
Chief Innovation Officer

Expressions of caring connect us in our shared humanity during challenging times. We are navigating similar, and very personal challenges, as we manage our lives around the spread of COVID-19. Many of Spitfire’s trusted partners are working with us to determine if they should address the pandemic and, if so,… (read more)

A Good Time to Get Good at Virtual Meetings

Kristen Grimm

By Kristen Grimm
President

Whether you find yourself running more remote teams or are looking to responsibly react to containing pandemics, being good at virtual meetings isn’t just a valuable skill – it’s an essential one. Since I’m often asked to run strategic sessions, I’m sharing the tips I have learned over the years… (read more)

Anticipating (Rather than Dreading) the Future

Kristen Grimm

By Kristen Grimm
President

I recently attended an unconference in Peekskill, New York at a maker space. With the help of a very astute curator, we did indeed plan an interesting day where I learned about fusion, getting the most reluctant people to vote, and participating in the circular economy where we figure out… (read more)

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