At Spitfire, we pride ourselves in our ability to use effective communication to make positive change in the world. But in an era of “truthiness” and “fake news,” breaking through the clutter is easier said than done. To make our messaging stick, we need to understand not only what people… (read more)
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Spark Change Blog
Archive for November, 2017
SmartChart.org: Guiding strategic communication planning for 15 years and counting
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The same week I started Spitfire in 2002, Chris DeCardy – my mentor and the first person to hire me many years earlier – asked if I could write up a memo about how to do communication planning. No problem! I told him I’d have it to him by the… (read more)
The People Who Give Spitfire Our Spark: Jen Carnig
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Spitfire’s special sauce is its people. They are tremendously talented and committed. We know they would never brag about themselves, so we are going to do it for them. This occasional series gives you a chance to get to know the people of Spitfire better. Enjoy. Standing Up for Communities… (read more)
“This has been a tremendous eye opener. It shows us how to pull the aspects of communications skills, from the message, to the audience. It forced us to identify our strengths and our weaknesses in an effort to become more strategic in how we prepare our messages and communicate them.”
- Training Participant
Communicating During a Crisis
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Expressions of caring connect us in our shared humanity during challenging times. We are navigating similar, and very personal challenges, as we manage our lives around the spread of COVID-19. Many of Spitfire’s trusted partners are working with us to determine if they should address the pandemic and, if so,… (read more)
A Good Time to Get Good at Virtual Meetings
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Whether you find yourself running more remote teams or are looking to responsibly react to containing pandemics, being good at virtual meetings isn’t just a valuable skill – it’s an essential one. Since I’m often asked to run strategic sessions, I’m sharing the tips I have learned over the years… (read more)
Anticipating (Rather than Dreading) the Future
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I recently attended an unconference in Peekskill, New York at a maker space. With the help of a very astute curator, we did indeed plan an interesting day where I learned about fusion, getting the most reluctant people to vote, and participating in the circular economy where we figure out… (read more)
