Spitfire Strategies

Archive for June, 2016

When the Revolution Cannot Be Televised

Hannah Berkman

By Hannah Berkman
Director

If more than 150 members of Congress conduct a sit-in on the floor of the House, but C-SPAN cameras are off, does the protest make a sound? In the past, the answer would have been no. But with the advent of live-streaming and live-tweeting, the answer last week was a… (read more)

Building Communication Skills, One Aha! Moment at a Time

Mark Dessauer

By Mark Dessauer
Vice President

One of my favorite moments in a strategic communication training is when the light bulbs start to glow – when participants gain a new perspective on the power of communication. Furrowed brows transition into faces of wonder with both eyebrows and hopes raised. These moments are a sure sign that a… (read more)

“This has been a tremendous eye opener. It shows us how to pull the aspects of communications skills, from the message, to the audience. It forced us to identify our strengths and our weaknesses in an effort to become more strategic in how we prepare our messages and communicate them.”

- Training Participant

Getting Your Story Covered: Tips for Top-Notch Media Pitching Part Two

Mike Carter-Conneen

By Mike Carter-Conneen
Director

  In the first installment of this two-part series, I shared some insights from my years working in TV news and media relations, focusing on the best methods to get your pitches seen by reporters. In this part, I review some strategies for increasing the odds those reporters will actually… (read more)

An E.D.’s Guide to Essential Strategic Communication Know-How, Compliments of Spitfire’s Executive Leadership Program

Kristen Grimm

By Kristen Grimm
President

  I’ve been working with a number of new executive directors this past year. After years of hard work, or in some instances, after waking up from a dream about a new organization that MUST exist, these people found themselves with all eyes on them. From the moment they updated… (read more)

COAL + ICE: Overcoming Barriers to Spark Climate Action

AnaChristina Arana

By AnaChristina Arana
Account Coordinator

  “One of the key messages that comes out very strongly from the [IPCC] report is that we are already seeing the consequences of 1°C of global warming through more extreme weather, rising sea levels and diminishing Arctic sea ice, among other changes,” said Panmao Zhai, Co-Chair of IPCC Working… (read more)

Sign up to receive Spitfire Sparks

You’ll receive our latest smarts on the causes you care about and updates on our free tools.