Spitfire Strategies

Archive for July, 2015

Crisis Communication Lessons from Planned Parenthood

Beth Kanter

By Beth Kanter
Chief Strategy Officer

Planned Parenthood has had a rough few weeks. To recap, an anti-choice organization called the Center for Medical Progress (CMP), a fake corporate entity, captured undercover videos of Planned Parenthood Federation of America (PPFA) executives allegedly discussing the sale of fetal tissue. Actors posing as buyers from a fictional medical… (read more)

A Case for a Communication Cleanse

Kristen Grimm

By Kristen Grimm
President

When I started my career as a communicator, I spent a lot of time stuffing press kits and blast faxing headlines to news rooms throughout the country and across the globe. Today, I envy people who simply post documents and infographics to online news rooms – or hit send on… (read more)

Sessions You Don’t Want to Miss at Netroots Nation ’15

If you’re gearing up for Netroots Nation ’15 this week, Spitfire put together a list of sessions you don’t want to miss, whether you’re presenting or attending. How the Web was Won: The Battle for Net Neutrality (July 17, 9-10:15a.m., Rm 226 AB) Be sure to catch Spitfire’s Michael Khoo… (read more)

“This truly is the gold standard of executive training.  I have benefited greatly.”

- Roland Stringfellow, Director of Ministerial Outreach, Center for Lesbian and Gay Studies

Getting Your Story Covered: Tips for Top-Notch Media Pitching Part Two

Mike Carter-Conneen

By Mike Carter-Conneen
Director

  In the first installment of this two-part series, I shared some insights from my years working in TV news and media relations, focusing on the best methods to get your pitches seen by reporters. In this part, I review some strategies for increasing the odds those reporters will actually… (read more)

An E.D.’s Guide to Essential Strategic Communication Know-How, Compliments of Spitfire’s Executive Leadership Program

Kristen Grimm

By Kristen Grimm
President

  I’ve been working with a number of new executive directors this past year. After years of hard work, or in some instances, after waking up from a dream about a new organization that MUST exist, these people found themselves with all eyes on them. From the moment they updated… (read more)

COAL + ICE: Overcoming Barriers to Spark Climate Action

AnaChristina Arana

By AnaChristina Arana
Account Coordinator

  “One of the key messages that comes out very strongly from the [IPCC] report is that we are already seeing the consequences of 1°C of global warming through more extreme weather, rising sea levels and diminishing Arctic sea ice, among other changes,” said Panmao Zhai, Co-Chair of IPCC Working… (read more)

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