Spitfire Strategies

Archive for September, 2014

ALS Ice Bucket Challenge: Too Much Fun?

Still drying off from a jolting dose of over-the-head ice water? If so, you and several million of your closest friends participated in the viral event of the summer: the ALS Ice Bucket Challenge. Since the phenomenon has begun to fade, we’re able to take a step back and take… (read more)

The Depth of Clicktivism

Net neutrality faces off with big data Thanks to big data and analytics, people can see exactly who’s winning and who’s losing the public debate over net neutrality. A study recently released by the Sunlight Foundation found that of the 1M+ public comments on net neutrality submitted to the Federal… (read more)

Opposition Management – September 16 at 4 p.m. ET

Opposition management – the art of keeping your competition and opponents off guard and playing defense – is one of the new additions to our Planning to Win™ tool. Even if you don’t think you have opposition, a little research will likely unveil someone who would argue for a different approach… (read more)

Webinar Series: Measuring Impact – September 24 at 1 p.m. ET

Nonprofits all too often hear the word measurement and immediately look at how many people are visiting their website, number of Facebook fans and the size of their e-newsletter and press release distribution lists. But are these numbers tied to specific objectives? For example, if you send a report to… (read more)

“This is a truly transformative program and there is no question that it is preparing leaders to be courageous communicators.”

- Colleen Bailey, Executive Director, The National Steinbeck Center

Decolonizing Narratives and Communicating Justice: Spitfire at ComNet19

Mike Carter-Conneen

By Mike Carter-Conneen
Director

  At the Communications Network Annual Conference in Austin, Texas, Spitfire Strategies was proud to host a breakout session called “Decolonizing Narratives: Authentic Messaging, Ceding Control and Reckoning with Reality.” The panel, moderated by Spitfire Director Nima Shirazi, explored the blind spots of communication professionals, the problematic choices we can… (read more)

Spitfire’s 17th Season: Leading an Evolution

Kristen Grimm

By Kristen Grimm
President

  2002. It was a big year. George W. Bush came up with the term “Axis of Evil.” Serena Williams won her first single’s title at Wimbledon. American Idol premiered and MTV unleashed “The Osbournes” reality show. I also started my own reality series – Spitfire Strategies. It is in… (read more)

Making Your Pitches Count: Tips for Top-Notch Media Pitching Part Three

Hannah Ross

By Hannah Ross
Senior Account Executive

  Communication professionals are no strangers to the challenges that journalists are facing today, from the demands of the 24-hour news cycle to budget shortfalls and understaffed newsrooms. We respect them for their tenacity and commitment to uncovering the truth, and we value being able to build relationships with them… (read more)

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