Spitfire Strategies

Archive for July, 2014

After 12 Years, I’ve Learned that Learning Never Stops

Kristen Grimm

By Kristen Grimm
President

A little over 12 years ago, I was trying to decide what to do with my life. I considered finding a way to help foundations and their grantees sharpen the skills needed to communicate well. But as I shared this idea with people I knew at successful communication firms, the… (read more)

Webinar Series: Living in a Digital World – July 23 at 1 p.m. ET

Facebook and Twitter? Email open rates? What makes good content? What else do you need to know? Join Spitfire digital maven Ellie Klerlein as she leads a webinar focused on the seven areas that are essential to creating a strong digital strategy: listening, websites, email and mobile, social media, outreach,… (read more)

“This truly is the gold standard of executive training.  I have benefited greatly.”

- Roland Stringfellow, Director of Ministerial Outreach, Center for Lesbian and Gay Studies

Getting Your Story Covered: Tips for Top-Notch Media Pitching Part Two

Mike Carter-Conneen

By Mike Carter-Conneen
Director

  In the first installment of this two-part series, I shared some insights from my years working in TV news and media relations, focusing on the best methods to get your pitches seen by reporters. In this part, I review some strategies for increasing the odds those reporters will actually… (read more)

Making Your Pitches Count: Tips for Top-Notch Media Pitching Part Three

Hannah Ross

By Hannah Ross
Account Executive

  Communication professionals are no strangers to the challenges that journalists are facing today, from the demands of the 24-hour news cycle to budget shortfalls and understaffed newsrooms. We respect them for their tenacity and commitment to uncovering the truth, and we value being able to build relationships with them… (read more)

Finding the Words to Champion the Greater Good

Kristen Grimm

By Kristen Grimm
President

  An interest in politics isn’t new to Paige Swanson, a Karel Fellow who is working at Spitfire this summer before returning to Yale University for her senior year. But what is new to Paige is using strategic communication to make the case for political and social change. “I’ve worked… (read more)

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