Spitfire Tools Spitfire Strategies has produced a set of carefully-researched, experience-based tools for nonprofit communications professionals. We use these tools in our own work and are constantly refining them, so we encourage you to use and share them widely, as well as to send us your feedback. SmartChart 3.0 The Smart Chart planning tool helps nonprofits make smart choices and develop high-impact communications strategies. The Smart Chart has already helped hundreds of organizations around the world hone their communications goals and craft a strategic plan for achieving them. Discovering the Activation Point The lessons in Discovering the Activation Point are based on careful research and analysis including case study reviews, qualitative testing, and peer review. The result is a collection of best practices that can help social change organizations plan to persuade. Building Communications Capacity Building Communications Capacity offers a dozen field-tested lessons from experts who have collectively led thousands of communications trainings. These hardwon insights can help grant makers leapfrog from supporting limited capacity-building efforts to helping shape effective communications programs with higher impact.