Spitfire Strategies

Sherice Perry

Vice President

Sherice Perry brings passion and commitment to helping her Spitfire clients. She thrives on taking a complex issue such as health care, breaking it down and connecting reporters, individuals and families with the information and empowering them to make decisions that benefit their communities.

Before coming to Spitfire, Sherice served as executive director of The Billie Jean King Leadership Initiative (BJKLI). Founded by Billie Jean King in 2014, BJKLI works to create a movement where diversity and inclusivity are valued and promoted in the workplace.

Prior to joining BJKLI, Sherice was the director of specialty and broadcast media in the secretary’s Public Affairs Office at the U.S. Department of Health & Human Services (HHS), where she focused on public health and the Affordable Care Act. In that capacity, Sherice led the Public Affairs Office’s specialty media outreach, managed the secretary’s broadcast media portfolio, and staffed Secretary Sebelius and Secretary Burwell for in-town and on-the-road events. Sherice also planned and executed events to educate the media and public about the Affordable Care Act and public health issues affecting minority populations, in collaboration with the White House and other government agencies.

 

moreless about Sherice

Making Sense of Messy Truths with Tamara Thompson

Jae Aron

By Jae Aron
Senior Account Executive

At Spitfire, we pride ourselves in our ability to use effective communication to make positive change in the world. But in an era of “truthiness” and “fake news,” breaking through the clutter is easier said than done. To make our messaging stick, we need to understand not only what people… (read more)

SmartChart.org: Guiding strategic communication planning for 15 years and counting

Kristen Grimm

By Kristen Grimm
President

The same week I started Spitfire in 2002, Chris DeCardy – my mentor and the first person to hire me many years earlier – asked if I could write up a memo about how to do communication planning. No problem! I told him I’d have it to him by the… (read more)

The People Who Give Spitfire Our Spark: Jen Carnig

Kristen Grimm

By Kristen Grimm
President

Spitfire’s special sauce is its people. They are tremendously talented and committed. We know they would never brag about themselves, so we are going to do it for them. This occasional series gives you a chance to get to know the people of Spitfire better. Enjoy. Standing Up for Communities… (read more)

Sign up to receive Spitfire Sparks

You’ll receive our latest smarts on the causes you care about and updates on our free tools.