Spitfire Strategies

Kristen Grimm

President

As the founder and president of Spitfire Strategies, Kristen Grimm has extensive experience conceiving, implementing and managing smart programs that create lasting social change. She has helped hundreds of nonprofits and foundations develop winning communication and campaign strategies to spur action around some of today’s most pressing problems – and inspire many more people to get involved. She has reformed, reframed and re-imagined critical issues ranging from restoring the Gulf of Mexico after the BP oil spill to protecting Americans’ online privacy rights to making sure all kids have access to a good education, nutritious food and quality health care. Kristen also trains. A lot. She enjoys teaching others the tricks of her trade and helping them reach those a-ha moments that give oomph to their communication and campaign efforts. She is the mastermind behind Spitfire’s Smart Chart, Just Enough Planning Guide and Discovering the Activation Point, among other big think pieces. She loves creating messages and master narratives that resonate – especially when the good guys use them to shut down their opposition and the naysayers. She thinks fast in a crisis, is deft at drawing phenomenal visionary speech out of nonprofit leaders and is someone you want in your corner when you’re ready to go big.

moreless about Kristen

The People Who Give Spitfire Our Spark: Jackeline Stewart

Kristen Grimm

By Kristen Grimm
President

Spitfire’s special sauce is its people. They are tremendously talented and committed. We know they would never brag about themselves, so we are going to do it for them. This occasional series gives you a chance to get to know the people of Spitfire better. Enjoy. Empowering voters and new… (read more)

SmartChart.org: Guiding strategic communication planning for 15 years and counting

Kristen Grimm

By Kristen Grimm
President

The same week I started Spitfire in 2002, Chris DeCardy – my mentor and the first person to hire me many years earlier – asked if I could write up a memo about how to do communication planning. No problem! I told him I’d have it to him by the… (read more)

Making Sense of Messy Truths with Tamara Thompson

Jae Aron

By Jae Aron
Senior Account Executive

At Spitfire, we pride ourselves in our ability to use effective communication to make positive change in the world. But in an era of “truthiness” and “fake news,” breaking through the clutter is easier said than done. To make our messaging stick, we need to understand not only what people… (read more)

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