Spitfire Strategies

Campaigns
Campaigns

We’ll help you structure and manage your campaign, from the planning meeting to the victory party.

At Spitfire, we’ve led dozens of campaigns, and we’ve uncovered the critical steps that can transform bright ideas into big change. We work hand-in-hand to guide you through every stage of campaign planning, from defining victory and charting your course to creating your theory of influence and measuring success.

We will also help you implement a winning campaign, whether that means bringing together a diverse coalition of groups working toward a common goal, conducting research or opinion polling, mobilizing your grassroots reach, crafting impactful messaging or executing smart press and social media strategies. We’ve managed a variety of tough campaigns – from fighting to get healthier food in school cafeterias to supporting environmental restoration along the Gulf Coast – so we know how to assess your strengths and challenges and provide capacity wherever you need it.

As your partner in campaign planning and management, Spitfire will help you change minds, shift policy and move the needle on the issues that matter most to you.

 Services:

  • Strategic planning
  • Campaign management
  • Opposition containment
  • Coalition coordination
  • Campaign communications and messaging
  • Paid and earned media strategy
  • Social media campaigns

 

 

Planning

To get your campaign started, we’ll help you research the current landscape, identify your champions, create a concept that will resonate with your audiences and set achievable goals. Our Just Enough Planning Guide™ will take you through the steps to build a strategic plan.

Opposition containment

It’s important to understand how to face opposition. We’ll help you identify who your opposition is, what they are saying and how you can best respond to mitigate backlash and reinforce your own messages.

Execution

Whether coordinating an event, reaching out to the press or building a website, we can help you perform the tasks necessary to build your campaign.

Running coalitions

We help organizations come together to push their common issues forward. To facilitate a coordinated effort, we will hold conference calls, lead in-person meetings, streamline coalition communication, help assign tasks and assist in guiding a collective strategy.

Putting the Thought into Thought Leadership

Kristen Grimm

By Kristen Grimm
President

Every month, Spitfire hosts a strategy lab where we discuss best practices or hear from external experts to improve our craft and make us smarter. For the March strategy lab, we held a special alumni edition, inviting former Spitfires to join current staff and explore a topic. Former Spitfire @KarleyKranich,… (read more)

Making History

A conversation with Spitfire President Kristen Grimm on the historic achievements of women — past, present and future.  It is well worth celebrating the accomplishments of women during Women’s History Month, but the fact is that women are making history every single day. That’s how Kristen Grimm sees it. Amy… (read more)

How Net Neutrality Became One of America’s Favorite Things

Jennifer Carnig

By Jennifer Carnig
Senior Vice President

At Spitfire, we’ve been engaged in the fight to preserve a free and open internet for nearly a decade, so we know how far we’ve come – and how far we still have to go. We’ve always understood that achieving the big victory of permanently preserving the open internet is… (read more)

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