Communications Planning Is Now Interactive!  

The recently launched Interactive Smart Chart™ brings the Spitfire Strategies Smart Chart™ to life. Like the printed version of this communications planning tool, the Interactive Smart Chart™ provides easy-to-follow steps that guide nonprofits through the choices necessary to develop high-impact communications strategies.

Taking the lessons of the Smart Chart™ one step further, the Interactive Smart Chart™ provides extra planning tips and examples along with an optional evaluation section. Once the process is completed, users can download, save and even print a report of their planning decisions that can guide the process as they move forward with their outreach efforts.

The Interactive Smart Chart™ starts by asking visitors to identify a goal and then work through each subsequent decision - in order - to build a complete strategic communications plan. Whether you are a Smart Chart™ newbie or an old pro, the online version provides helpful tips, examples and answers for all your communications planning questions. For instance, if you get stuck trying to pinpoint a clear goal, click on the tip sheet in the goal section to learn three easy steps to identifying an achievable goal.

The Interactive Smart Chart™ offers several opportunities to evaluate your answers and ensure you are making the smartest choices. You can also stop and save your answers at any time, and come back and finish later. This allows you to work through the planning process in your own time - giving you maximum flexibility to seek input from staff, board members or other outside stakeholders.

You can use the Interactive Smart Chart™ as often as you like to create multiple communications plans. The tool is free to all nonprofit organizations. Get started on your communications planning now - www.SmartChart.org. Send an email to Interactive@SpitfireStrategies.com to let us know what you think.